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Showing posts from November, 2014

Designing Converting PPC ad Landing Pages: Why Your PPC Campaign Isn't Converting

Precisely; a successful pay per click (PPC) campaign begins with a well-designed PPC goals to achieve, right PPC keywords and Keyword placement, effective PPC ad description (ad copy) and finally a well-designed PPC landing pages . If your PPC ad campaign is not working like you expect it work; you may have freaked out on one of the PPC ad elements mentioned above. Probably; you,ve taken your time and designed PPC ads that every advertiser is dieing for: Right keywords, perfect ad copy, and impressive amount of traffic referral; but poor conversion rate. Ideally; you may set-up a cool PPC ad that has a potential to work just fine; however, without a perfect matching landing pages for your PPC ads, you may be leaving hell lots of money on the table and instead pay huge cost for your PPC budget. Here is the little known secret: A poorly designed PPC ad landing page will send off potential buyers back to search engine results page even if your landing page includes everything that

7 Things to Consider in a Website Analytics Program

Any SEO strategy without an efficient website analytics program is bound to fail terribly: An analytics program is a software that monitors the effectiveness of a website based on a given SEO plan; and show different metrics that assist in determining the performance of key elements of a website such as keywords, links, and other site elements. As such; without an analytics program in your SEO plan; you will not be able to gauge the impacts of your search engine optimization strategy on your site: Improving your site's performance without collecting relevant metrics to analyze is a recipe for failure since you will not know which site elements are actually improving and which ones need special attention. Analytics program will show you when your search engine optimization plan is within the track or off the track: Precisely, an analytics program let you know all that you need to know concerning your SEO. Most big web hosting companies such as HostGator and BlueHost offer int

4 Effective Ways to Boost your Google AdSense Daily Earnings

Google AdSense earning program is no doubt the highest paying ad program on the internet: In this post; you are going to encounter 4 different ways I use on my blogs to significantly boost my AdSense earnings almost immediately. If you are just getting started and therefore have no AdSense account; you are so lucky to get this post since you can figure out the easiest way to get your own Google AdSense account : However, if you have one and you need to boost your daily Google AdSense earnings in a significant way; bellow are 4 efficient ways you can use to do just that overnight. 1. Connect your AdSense Account with Google Analytics  Linking Google Analytics and AdSense accounts enables you to collect, study, and understand more AdSense stats and details that are very essential for improving your AdSense earnings overnight such as Click-Through-Rate (CTR); Effective Cost Per Thousand Impression (eCPM); and Ad Impression (Page Per Visit) which are the most important factors that d

Escaping Unnatural Links Manual Action: 5 Backlink White Hat SEO Techniques that Adhere to Google Quality Guidelines

Google performs a number of unnatural links manual actions every day on sites that do not follow their Webmaster Guidelines. According to Google; unnatural link is any link schemes that is obtained mainly to receive a higher page rank in the search results without following legal guidelines. Of all the thousands of sites that suffer manual actions every day; Google is currently able to review and process only 5% of reconsideration requests per day, and it may take several months for a manual action to be revoked; if at all your site qualifies. Precisely; unnatural link manual action recovery is an overwhelming process; and this is one way you don't want to go if you are a site owner:As such, you need to comply all the time with white hat backlink techniques that Google deems are legal in order to avoid being delisted from the search engine results page (SERP). Ideally; backlink is one of the major ranking signals and a good source of relevant web-traffic. Also importan

Free and Paid Longtail Keyword Suggestion Tools: Finding Quality Pay Per Click and Organic Keywords or Phrases

The value of keywords you use in pay per per click (PPC) program extremely affects your PPC budget: Use poor quality generic and irrelevant keywords and run a big loss in your PPC dollar budgets and also get unpleasant organic ranks for your web-pages in search engine results pages (SERPs) depending on which technique you are optimizing. Conversely; use high quality specific and longtail keywords (specific product's name or descriptions) and get impressive results in terms of site's goal conversion rate; whether in a PPC or organic search optimization strategy. In more plain language; longtail keywords are specific keywords that are always associated with names or descriptions of products and services and are always three or more group of words. Search engine users are searching for specific product's or service's name, description, usage, prices, comparisons, and such like specific information: If your niche is about domain flipping business, "How to start a