Organic SEO: What it is How to Achieve it
Search engine optimization can be divided into two major techniques: Organic SEO or non fee-based search engine marketing; and plain SEO which is a combination of organic SEO and fee-based search engine marketing techniques such as keyword marketing or paid searches.
Before explaining too much; it's important to note that organic SEO alone cannot work effectively in the modern internet world where competition is overwhelming. By all means; try to practice plain SEO or advanced SEO techniques where both organic and paid ranking is a necessity. Combining organic SEO and Pay Par Click or keyword advertising is effective and will yield better results than when you use only organic SEO.
SEOs will define organic SEO differently depending on what SEO technique or brand they are promoting: Some will confine organic SEO to be the process of optimizing a web-page's content; others will say it is all about link building. However, organic SEO is not just about optimizing a given single element of a website; rather, it involves optimization of all naturally occurring elements of your site such as the titles, the URL, incoming and outgoing links, internal links, content, meta tags, alt tags, descriptions and more.
By just building and making your website go live online; some webmasters assume that most certain they have achieved organic SEO without trying hard or investing time and other resources. However, the question is: where in the search results are you ranking? Being on page 101 of the organic search results will not do you any good at all.
Organic SEO optimizes all design elements of a web-page to create a site that will naturally rank on top of the search engine results pages (SERPs) of major search engines such as Google, Yahoo, and Bing. In fact; the best SEO strategy that will give you impressive results in terms of ranking is building your site with SEO in mind.
Building your site with SEO in mind is more effective, less costly, and time saving as you will only be working on few other elements such as link-building and site promotion. Moreover; one of the most attractive features of organic SEO is that by ranking well on the SERPs, your site will get a considerable amount of traffic for free without spending any penny to rank high organically.
However; not that very fast, if your site was not built with SEO in mind: You need to put in a considerable amount of effort using an effective organic SEO strategy that targets the right site elements for you to achieve an impressive organic rank in the SERPs. Somewhere in between 3 to 6 months of extensive optimization of the right page elements is appropriate to start seeing some positive changes in your overall site's organic rank and performance.
Optimizing your Site for Google Search Engine